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Mobile ads: DOA in 08, or the next big thing?

Here are 2 very disparate articles on the potential for mobile advertising. On the one hand, Ad Age this week points out all the barriers keeping mobile advertising from taking off. On the other, Ad Age, in the same issue, describes advances in place-based mobile ad delivery that will drive growth in Mobile as more carriers adopt this technology.

So, when your client asks, :Hey, should I be in mobile", you'll have lots to consider before giving your answer.

Mobile remains limited article here

Mobile is making great strides on geo-location here

Instore displays

This is my first posting straight to the CB thru my iphone. I took this in my local supermarket and blogged right there on the spot. Sweet!.

More and more I'm noticing the trend of LCD's in the retail environment.

Wendy's puts digital ads in bars.

From AdAge
Late night advertising on screen and at locations close to their restaurants. Not a bad idea, I wonder if they provide drunken coupons that late?

On second thought, that time of the night they could really charge whatever they wanted to their inebriated customers.

the $25.00 cheeseburger? No problem!

The Article is here.

Big Dog the robot mule, or something.

When i first came across this animal like looking robot seemingly designed to carry supplies, i was like wow, this is probably the creepiest thing I've seen. Imagine a forest full of these? It's super Sci-Fi, no doubt.



and when i saw this other version of Big Dog, i frigging laughed my ass off. I love Web 2.0

An old game has a new life online.

Need a break?
Go back in time with this fun little
game reinvented online.

Lite-brite

3D Video Star : Add your face to a video, suh-weet!

This reminds me a lot of the capabilities of the Xbox 360. The ability to map your face to characters in certain games.

This is even sweeter though, adding your face to a video, like Indiana Jones?, Nice! Personally i wouldn't want to watch a movie featuring myself, but I'm sure someone reading this right now definitely would. (You narcissist )

The samples look great (although probably took quite a while to match coloring/lighting etc) check them out here.

Photoshop Disasters

A woman with three hands, that's a pretty big oversight. So, I came across this blog while reading another blog called adverblog, which had an article about another blog, so i posted in on my blog.

What a bunch of blunders. Check out some of these obvious and not so obvious mistates.

Good things come in small coded packages

I came across this great url for anyone on an iPhone who Twitters.

It's simple and really smart. This Twitter URL is designed and coded to be viewed full resolution on your iPhone. How smart, and who said all the good ideas were gone?

https://twitter.thincloud.com/login

MOMA - Design and the elastic mind

The next generation of web technology is likely to be far more powerful than the current crop

Here's a great article on what we can expect online in the future, a whole new way that data is used : check it out here

Social Networking Vs. Content.

Great article at AdAge. Since the 90's content has always been king online and even though the social revolution has been getting all the buzz the past few years, it's interesting to see where things really lie.

When It Comes to Time Spent Online, Content Trumps Community

Echo Gets Adopted

We do a lot of interactive work for Pedigree and this is a big part of the offline campaign. Enjoy.

Make a clickable facebook t-shirt. (What?)

Add to friends gear, it's a facebook/QR thing.

QR Codes Go Global

Here is a great article over at CScout on QR codes. It's pretty much everything you need to know (for now). QR codes are a really exciting marketing opportunity for interactive, retail and marketers in general. We're probably just ahead of the curve as far as implementing a true QR campaign, but hey -- it's good to dream and prepare, the day will be here very soon. QR Codes go global.

Online Hearing Test

This has been cruising across the advertising blogosphere. It's an online hearing test from the Norwegian Red Cross. In just 3 minutes you can find out the status of your hearing. Check it out here, well done.

A Package That Lights Up the Shelf

Packaging that lights up and looks like a mini lava lamp, pretty cool. NXT is a new product hitting the shelves with some ingenious packaging. I'm actually surprised that there isn't anything else like this on the market. Here is the full article: A package that lights itself up

Shave My Yeti.

Polartec just made me laugh and i thought i'd share the fun. This isn't a new site, but it's still a good one. The whole scenario with him running through the park is just ridiculous. It's a must see.

Shave My Yeti.

Great TV Spot

I was reading another blog where the writer posted a bunch of military recruitment ads from around the world. For me this was definitely the best one. The more you watch it the better it gets.

Gaming and real life.

Check out how super cool technologies end up in video games. Also, find out where else the technologies are being used. In the end, a lot of the technologies we see in video games have lives outside the gamers realm.

See the images and read the article here