Friday, March 20, 2009

Don't miss the bus with this.

What a great outdoor interactive display for Cadburry Eggs. This bus stop display is a touch screen game, how cool. Bringing this level of interaction outdoors or in store is a great way to engage, educate and entertain customers and shoppers alike.... or even people who ride the bus.




Marketing Ballista

Thursday, March 19, 2009

1989: First Cell Phone Commercial

I find this pretty humorous and ironic overall. Humorous because, well, it's a huge clunky thing. The idea of owning one of those is inconceivable to me (and probably the rest of my generation). Ironic because driving while talking is prohibited these days. It's pretty much automobile-centric. Times have certainly changed.

Wednesday, March 18, 2009

Great NYTimes article

Very creative! Sometimes it's nice to see something abstract and imaginative.


I LEGO N.Y.







Is Dell Skating on "Thin" Ice?



The skinny on the skinny.

It's sleek, sexy, thin...just like the MacBook Air, "with its guts wedged into a single piece of aluminum." It's called the Adamo and it's a whole pound heavier than the Air. It's also slower and more expensive.

To be frank, I'm not so sure about this. According to the article, the MacBook Air wasn't as well received as anticipated. So, what can Dell do that Apple can't? Here's some "insight":

”While a premium computing experience was assumed for Adamo, the intent was for people to see, touch and explore Adamo and be rewarded by the select materials and craftsmanship you would expect in a fine watch.”

A fine watch? Seems like a weak comparison to me that only focuses on the clean, sleek design. I guess "time will tell" whether or not this is an invention gone wrong.

Cut, Copy and Paste!




Strangely enough, I asked myself the other day, "Why can't I copy and paste a line of text on my iPhone?" The simple act of cutting, copying and pasting is nothing new, so what's the holdup, Apple? Apparently, it's proven difficult to execute in a secure and user-friendly manner.

Well, all you iPhone and iPod Touch users might be happy to know that this capability the cut/copy/paste functionality is among the several software upgrades available this summer.

Like any other technological device, there's always room for improvement. I'm hoping that, sooner rather than later, the iPhone will become equipped with video capabilities. (I honestly haven't looked into the reasoning behind that one, but always thought it would be a nice-to-have.)

As an aside, the software upgrade is free for iPhone users and around ten bucks for those with the iPod Touch.

Tuesday, March 17, 2009

let's go for a drink!



A couple months old, but...

Goldstar Beer puts a whole new twist on, "let's go for a drink." Check it out. Or, does it?

This simple, flow-chart-style ad campaign is admittedly hilarious (well, to most) but perhaps a bit sexist. (The tagline is, "Thank god you're a man.") It's safe to say you can take a look at it and think, "enough said."

The perfect ad to read while sitting on a bar toilet inebriated (apparently, bathroom stalls were the main display location).

It really appears to have angered some reviewers, but that just makes it all the more interesting! Dare I ask, "Let's go for a drink?" Eek.

NFL Fantasy Files: The Best Players

I'm not sure about the history of this, but the special effects are great. Clearly this is Reebok sponsored, I could not find a supporting site, but this video has over 7 million views. Fun stuff.