So, for years, the relationship between Account and Creative Services in the Agency world has been an interesting one. Despite those claiming to have the most highly evolved and mature relationship, I will argue that there will always be a healthy dose of antagonism between these two disciplines. And that is a good thing as it pushes us to challenge, question and be better in our respective positions.
That said, everyone should check out this video on YouTube (if you haven’t already – I’m usually the last to see these!). Enjoy, and remember that the only way to stay sane on the rollercoaster is to be able to laugh at yourself!
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